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Astrotalk

Objective

To normalize astrology-based solutions for modern-day life challenges by positioning Astrotalk as a credible, premium platform for astrological guidance. The goal was to generate high-quality traffic from emotionally invested audiences and build trust in its services through personal storytelling and content-led integrations.

Strategy

We partnered with 20+ macro and mega creators on YouTube, particularly those with audiences in lifestyle, wellness, and spiritual niches. The campaign focused on narrative-led integrations, where creators authentically shared personal or fictionalized stories about love, career, or mental wellness, subtly leading to Astrotalk as the trusted solution.

This created relatability, invoked curiosity, and made astrology feel like a modern, accessible tool for clarity and peace.

Deliverables

  • YouTube Video Integrations with contextual storytelling about how Astrotalk helped in real-life dilemmas like career confusion, relationship conflicts, or emotional blocks
  • Organic CTAs to visit Astrotalk and connect with top-rated astrologers
  • Consistent messaging around trust, accuracy, privacy, and the platform’s global user base

Impact

  • 25M+ Reach across YouTube
  • 15% Average Engagement Rate, indicating strong resonance and watch-through value
  • Boost in app installs and consultation bookings
  • Helped position Astrotalk as a go-to platform for modern spiritual wellness and problem-solving
  • Reinforced brand authority through deeply human, emotional, and culturally relevant storytelling
Watch the collab take off!
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